Ilyas Omar is the Marketing & Communications Specialist of GrowOnline. He is responsible of all the communication activities for the company’s objective in growing a global portfolio of brands, and driving the momentum in strengthening Malaysia’s Startup marketing.
Prior to joining GrowOnline, Ilyas was the Acting CEO & Head of Branding at A Klasse Management, Malaysia’s premier celebrity management company. He created and implemented the brand DNAs of Malaysian A-List celebrities to establish and maintain presence in the industry, aligning DNA with various brands. Ilyas had worked with local and international brands by constructing campaigns and media events to aid in marketing and promotional efforts. He had also served Malaysia External Trade & Development (MATRADE) as the Economic Affairs Officer, marketing Malaysian made products and companies at international level, match making their businesses with international investors.
Ilyas serves as the corporate advisor to The Branding Guys KL, responsible for business strategy, brand management, product marketing, advertising & communication.